Welcome to our workshop on artificial intelligence in the workplace. In this workshop, we will look at the fascinating world of artificial intelligence and explore its applications in everyday professional life. We will explain the basics of AI, algorithms and machine learning and show how AI tools such as generative chats and imaging AI can be used to increase productivity.

Module 1 Introduction to artificial intelligence

This module provides an introduction to the world of artificial intelligence and its applications in everyday working life. The basics of AI, algorithms and machine learning are explained. It also shows how AI tools such as generative chats and imaging AI can be used to increase productivity.

Definitions GPT, algorithm, machine learning

Module 2 Using ChatGPT and Adobe Firefly

This module shows how ChatGPT and Adobe Firefly can be used to generate text and images. It explains how to create a good prompt and how to use the various functions of the programmes to create appealing content.

Module 3 – AI in everyday working life

This module shows how AI can be used in everyday working life, particularly in email correspondence. It shows how programmes such as Keyboard and translation software can be used to create error-free and appealing emails.

Conclusion – Finish line

Overview of AI tools
Image-generating AI (examples: Adobe Firefly, DALL-E, etc.)

Text-generating AI (examples: ChatGPT, Quillbo.com, etc.)

Audio and music-generating AI (examples: Elevenlabs.io, sonix, etc.)

Language processing and translation (examples: Google Translate, DeepL, etc.)

Recommendation systems (examples: recommendation algorithms from Netflix, Spotify, etc.)

AI in image and video editing (examples: Adobe Photoshop, Adobe Firefly, Filmora Wondershare, etc.)

AI in education and e-learning (examples: Duolingo, etc.)

Here is an overview with examples of AI tools

Additional examples

There are many other applications of AI tools such as ChatGPT and Adobe Firefly that can increase productivity in everyday working life. For example, they can be used to automatically create reports and presentations by collecting and analysing data from various sources. They can also be used to collect and analyse customer feedback to identify trends and patterns and improve customer satisfaction. In addition, they can also be used to automate routine tasks such as scheduling and task list management.

For ChatGPT:

Here is the prompt from the video that you can try out for yourself on ChatGPT:
„Imagine you’re a marketing manager who needs to plan a new campaign for a product or service. The goal is to increase brand awareness and improve customer loyalty. You’ve decided to write a blog post highlighting the benefits of the product and also need an engaging email newsletter that invites the target audience to interact. Use ChatGPT to create a draft for the blog post and the newsletter text. Take SEO optimisation tips into account and include a clear call-to-action. The tone should be professional but inviting.“

This prompt asks ChatGPT to create copy for two essential marketing tools that are commonly used in administrative and office settings. It covers both content creation and customer communication and emphasises the importance of SEO and clear calls to action.

For Adobe Firefly:

Here you can find the prompt from the video, which you can try out yourself on Adobe Firefly:
„You work on the marketing team and have the task of developing a visual concept for the upcoming advertising campaign. The product is an innovative, environmentally friendly water bottle aimed at eco-conscious consumers. Your goal is to create an image that shows the bottle in a natural, green environment to emphasise the ecological benefits. The atmosphere should be fresh, clean and inspiring, with a focus on sustainability. Use Adobe Firefly to create this image by specifying that you want to show an eco-friendly water bottle in the centre of the image, surrounded by nature and greenery.“

This prompt aims to utilise Adobe Firefly to create a strong, visual marketing element that both showcases the product attractively and communicates the brand values. It’s an excellent exercise to show how imaging AI in marketing can contribute to visual storytelling strategy.

These prompts are designed to be not only practical, but also to encourage creativity and strategic thinking in a professional context, especially in marketing and administrative jobs. They are designed to show participants how AI tools can support them in overcoming everyday professional challenges.

Click here to go to the Prompt Lab. There you will find a variety of prompts that you can use and customise.

What stage of acceptance and appropriation of AI are you at?

Looking for more personalised help? You can find dates for AI cafés, face-to-face and online workshops here.

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